Heritage conservation and tourism DEVELOPMENTAL Compatible?

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Compatibility between heritage conservation and

tourism development.


Potential cultural tourism as a tool for local sustainable development and preservation of heritage it can become a double-edged sword but appropriate processes are established.

It has tended to consider that cultural goods are able to capture the attention of tourists themselves. But, this statement, Generic without
basis, It is the first of the problems. Well, only those cultural objects which have been operated properly (what we call heritage or transformed helpful) They have the potential to establish a balance between production and conservation bet.

In this search for balance between conservation (understood as protection and renewal) and developing some negative impacts that make it difficult to reconcile the cultural sense with the tourist use are generated.

What are these negative impacts?

  • The lack of clear and operational definition of the concept of cultural tourism. Making it difficult to evaluation and study.
  • Changes in society (postfordista), where tourism has befallen a basic activity for the population.
  • A population that has behaviors and values ​​where consumption is privileged, and therefore also it affects the way people consume leisure time.

So are supported? On strategies for creating products in Cultural Tourism:

These points allow us to understand because few cultural resources that occur based on a cultural tourism product in exclusive, since it considers products that attract little demand.

Conversely when a resource present as secondary or supplementary, It has a higher demand since the traveling public by not specifically cultural motivation, Is superior. In these cases the equity becomes an added value to another tourism product, and in consequence, difficult to analyze the actual impact that.

In the same way that falls in estadandarización or loss of identity of tourism, a negative approach to creation strategies of sustainable cultural tourism products, both short- and long-term. sustainable, in the sense that bring little benefit to the population
Local and put compatibility conflict between the use of public spaces and tourist use.

Example: Suffer excessive crowds because it has not taken into account the capacity of the resource will cause a different perception of quality by the tourists themselves.

It is from here that we see a clear need to formulate strategic policies (beyond declarations of intent) basics conducive for production, the public objective assessment, economic impacts and strategies of market positioning models for defining socially integrated tourism management, territorially and economically above all to give value to the cultural and architectural heritage.


I hope it interesting!


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